Design is in fashion; especially for companies convinced that creation and innovation are key factors for their future development. Their managers evoke strategy in terms of forecasts, concepts and possible futures. Companies form project groups around the idea of what …
Month: September 2008
Design, an industrial and marketing discipline
The first designers emerged during the 19th century’s industrial revolution. They were faced with the challenge of rediscovering the values of artist and craftsman’s work, while striving for mass production. They were probably looking for the humanity of those values, …
